Key:
  w 
    = Angular Velocity
  Fn = Normal Force
  V = Velocity
  r = Radius
  F = Static Coefficient of Friction
 
This 
  diagram shows the forces acting on a rotating wheel. These are the primary actual 
  forces acting upon a tire when it is being used. The reason that we did not 
  set up our device as shown above was that it would be rather difficult to measure 
  the frictional force alone and that we wanted to measure the static friction 
  and not the dynamic frictional force because its simplicity of interpretation 
  made our experiment easier to apply. In our experiment, however, we just wanted 
  to measure the amount of friction that different types of tires had, so we ignored 
  all forces upon the tire except the normal force (mg downward) and the frictional 
  static force. Thus our experiment was setup as a box with weight in it and a 
  rope attached at the center of mass which was then attached to a spring scale 
  that measured force in pounds. 
DIAGRAMS